At 78 degrees N – a mere 12 degrees from the North Pole – Longyearbyen is as far north as I’ve ever been. Svalbard is more commonly referred to as Spitsbergen in English. Spitsbergen is in fact the name of the largest island in the group, but Svalbard is the name of the entire archipelago. Svalbard is rugged, absurdly beautiful and has more polar bears than humans. This is Arctic wild country.